Commercial Project · AJAX image
SCOTT
Commercial filmmaking and photography for SCOTT Sports SA, documenting carbon wheel manufacturing, testing processes, and local brand content in Taiwan.
Client
SCOTT Sports SA
Services
Motion Production · Commercial Photography
Project Overview
Commercial filmmaking and photography for SCOTT Sports SA, documenting carbon wheel manufacturing, testing processes, and local brand content in Taiwan.
Watch Film
Selected Work
Challenge
Capture the craftsmanship, engineering precision, and quality control behind SCOTT's carbon wheel manufacturing process in Taiwan, while creating authentic visual content that communicates the brand's technical excellence to a global audience.
Approach
Working closely with SCOTT Taiwan's production facilities, AJAX image documented carbon wheel manufacturing and testing procedures through cinematic filmmaking and detailed production photography. Additional local commercial content was created for SCOTT Taiwan, including product assembly and lifestyle-focused videos.
Result
Delivered manufacturing and commercial visual assets supporting SCOTT's global brand communication, while producing local marketing content that connects SCOTT products with riders and customers in Taiwan.
Project Overview
Commissioned by SCOTT Sports SA, AJAX image documented the craftsmanship and engineering processes behind SCOTT’s carbon wheel production at its Taiwan manufacturing facilities.
The project focused on capturing the precision, quality control, and testing procedures involved in high-performance bicycle component manufacturing, providing visual assets for SCOTT’s global brand communication.
In addition to manufacturing documentation, AJAX image also produced local commercial content for SCOTT Taiwan, including product assembly and helmet campaign videos.
Services
- Motion Production
- Commercial Photography
- Manufacturing Documentary
- Brand Storytelling
Industry
Cycling Manufacturing